Impact during game marketing

Game marketing comes in many forms.

It can be anything from digital marketing, using influencers and building an online community to flying to E3, printing posters and distributing physical sales materials.

In all of these, and especially for the physical activities, there are ways to reduce your carbon emissions. This goes for both in-house sales and marketing activities, of which many may involve travel, and the activities, where you partner with others.  

What can you do?

Ideas and examples

  • Create policies to minimize travels for sales and marketing conferences
  • Choose sustainable marketing material
  • Demand sustainable choices from conferences 
  • Work with influencers who have a sustainable mindset

What have others done?

Selected blog posts